Design thinking

From WikID

The description of Design Thinking in Wikipedia: Design Thinking refers to the methods and processes for investigating ill-defined problems, acquiring information, analyzing knowledge, and positing solutions in the design and planning fields. As a style of thinking, it is generally considered the ability to combine empathy for the context of a problem, creativity in the generation of insights and solutions, and rationality to analyze and fit solutions to the context. While design thinking has become part of the popular lexicon in contemporary design and engineering practice, as well as business and management, its broader use in describing a particular style of creative thinking-in-action is having an increasing influence on twenty-first century education across disciplines. In this respect, it is similar to systems thinking in naming a particular approach to understanding and solving problems.

Currently, there is a momentum to create awareness about design thinking among designers and other professions by teaching design thinking in higher education. The premise is that by knowing about the process and the methods that designers use to ideate, and by understanding how designers approach problems to try to solve them, individuals and businesses will be better able to connect with and invigorate their ideation processes in order to take innovation to a higher level. The hope is to create a competitive advantage in today’s global economy.

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Design thinking compared to other ways of thinking

Design thinking is also perceived as the contact area between business thinking and creative thinking. These three approaches are compared in Figure 1.


Figure 1. Design thinking between business and creative thinking[1]


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